LLInformatics

llinformatics.com

When:

2023 – 2024

What:

Website maintenance & optimization

How:

Webflow (Client First), Finsweet Attributes, Chrome DevTools

Challenges

Learning Webflow and Client First as quickly as possible.
Fixing the mess I created when I didn’t know enough.
Bridging the gap, and then leaping over, from being a Marketer to a Webflow Dev.

Lessons learned

If you don’t know how something works, take time to understand it before messing with it.
Creativity and hard work are wasted when there’s no clear direction.
Optimizing a website is an endless endeavor, but one worth pursuing.

Worth mentioning

I was responsible for the website until December 2024. There might have been changes since then.

LLInformatics is a software house based in Warsaw, Poland. I was hired in April ‘23 as Head of Marketing, and one of my first tasks was launching the new website – which a Webflow pro had already created.

I did not know Webflow at that point, but I quickly understood why the company’s Design team had pushed for the transition from WordPress. Before then, they had to ask one of the in-house developers to stop what they were doing (i.e. client work) to help with anything more complex than publishing a blog post. With the new website, this bottleneck was solved.

I started learning Webflow as much as possible as quickly as possible but unfortunately, I had to make changes and create pages before my skills were up to par.

This caused quite a headache for future me, as I had to fix the mess I had created.

Most of the work was cleaning up the structure (basically, applying Client-First v.2.1) and finding ways to improve overall performance (checked on Chrome DevTools), but I was also tasked with creating new pages here and there.